Welcome to Boonton Main Street


Boonton Main Street is a grass roots effort, fostering partnerships to restore, preserve and promote Boonton’s historic downtown. Boonton Main Street follows the Four Point Approach to Downtown Management using organization, promotion, design and economic revitalization as defined by the National Main Street Center and Main Street New Jersey.

Mission Statement

Sustained by contributions and volunteer support, Boonton Main Street Inc. is a nonprofit dedicated to increasing awareness and foot traffic to benefit Boonton’s historic downtown shopping district. We accomplish our mission through events, advertising and resource sharing that includes:

14+ Events

  • Monthly First Friday Late Nights (11 events annually)
  • Award winning Farmers’ Market
  • Car Show
  • Rock and Brew Craft Beer Festival
  • National Shop Small SaturdayAdvertising
  • Monthly flyers
  • Monthly street banners, yard signage, window displays & flyers
  • Annually updated Visitor’s Guide
  • Robust social media program including Facebook, Twitter, Instagram, Pinterest, LinkedIn & more
  • Email blasts
  • Information / Resource Sharing
  • State of the art website including news, retail directory, vacancies & more
  • Monthly newsletter to the general public
  • Quarterly newsletter to Main Street property & business owners
  • Regular resource sharing emails and training for Boonton’s shop owners